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The announcement follows a breakout year for MLBB in Thailand, where the game topped gaming charts in October and showcased sustained engagement across the country. Building on that momentum, MOONTON is rolling out long-term initiatives aimed at empowering local creators while restoring Thailand’s place among MLBB’s elite esports nations.

A major pillar of MLBB’s Thailand push is its long-term collaboration with GuyNgid, widely regarded as the most influential figure in the country’s MOBA and mobile gaming scene. With more than nine million followers across social platforms, GuyNgid will serve as MLBB esports’s regional strategy partner, shaping content direction, promotion, and localized player experiences.
Rather than a surface-level partnership, the collaboration is designed to embed Thai culture and player preferences into MLBB’s ecosystem. MOONTON has emphasized that localization is not just about language, but about building authentic connections with the community through trusted voices.
To back that vision, MLBB and GuyNgid will jointly invest over 20 million THB in cash rewards and incentives for Thai creators. Planned initiatives include creator competitions, TikTok-focused programs, and long-term KOL partnerships—signaling a serious commitment to making content creation a sustainable pathway within the MLBB ecosystem.

On the competitive front, MLBB is officially reintroducing Thailand into its global esports circuit with the launch of the MLBB Super League (MSL) Thailand. The league marks a major step in reintegrating Thai teams, players, and talent into international competition after years away from the spotlight.
The inaugural MSL Thailand season will feature eight invited teams: FULL SENSE, Bacon Time, Buriram United Esports, SOLYX, eArena, Tenacity, Hydra, and King of Gamers Club. More details are set to be revealed during the M7 World Championship Grand Finals, adding further anticipation around Thailand’s competitive return.
Thailand’s esports pedigree is well established. The country has hosted major international tournaments across multiple titles and most recently served as host of the 33rd SEA Games, where MLBB returned as a gold medal event. Thai fans will also remember IDONOTSLEEP’s historic victory at the inaugural MLBB Southeast Asia Cup in 2017—a moment that cemented the nation’s early dominance in the scene.
With MSL Thailand, MLBB is not simply reviving past glory. The league is positioned as a long-term development platform, designed to nurture grassroots talent while creating a clear pathway to international competition. From teams and players to creators and community leaders, MOONTON’s vision extends across the entire ecosystem.
As 2026 approaches, Thailand’s role in MLBB is being redefined. No longer just a passionate player base, the country is being rebuilt as a creator-driven market and a competitive powerhouse. For Thai fans and players alike, the message is clear: Thailand is not just back—it’s ready to compete with the world once again.
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